Challenge.

Create a new visual identity for Everledger, a digital transparency company providing technology solutions to increase transparency in global supply chains. Explain a complex, innovative idea of a block-chain based technology. 

Solution.

A visual system, including illustrations and animations, that brings greater clarity and understanding of the company mission. A consistent and accessible system of sub-brands' creative assets.

A visualisation of the concept of virtual tracking provenance of highly valuable objects, like diamonds.

Visual Identity for a blockchain based company, Everledger.

Deliverables.

  • Brand illustration & animation system

  • A new logo and sub-brand logos

  • New colour palettes

  • A system of corporate brand assets used in a cross-media communication

Team.

Art Direction & Design - Agata Pośpiech

Animation - Media Brand Aid, Sydney-based motion studio

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Intro Screens / Wise

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Brand Illustration / Wise